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Buying a Studio in Marrakech: Is It a Good Investment?
Discover why studios are a smart investment in Marrakech’s booming real estate market. Learn more about studio prices, neighborhoods, project types, and developer tips.

The real estate market in Marrakech is full of opportunities, and buying a studio is increasingly becoming a popular option for both local and international investors. Whether you're seeking a first home, a vacation unit, or a rental property, a new studio in Marrakech can be an affordable and profitable investment.
Here's everything you need to know before buying a studio apartment in Marrakech, and why it might be the right move for you.
1. Why Choose a Studio in Marrakech?
Studios offer a unique combination of low entry cost, high rental yield, and strong demand, especially among students, young professionals, and tourists. A well-located studio for sale in Marrakech can generate consistent income if used as a long-term or short-term rental.
With the rise of new real estate projects in Marrakech, studios are often included in modern residences that offer additional amenities like security, elevators, parking, and green spaces.
2. Studio Prices and Affordability
One of the main advantages of buying a studio apartment in Marrakech is its price. Studios are generally the most affordable property type, making them ideal for:
- First-time buyers
- Small investors
- Vacation homeowners
Depending on the location and project quality, new studios in Marrakech typically range between 20 m² and 60 m². Prices vary widely across districts, with affordable options on the outskirts and premium studios available in central neighborhoods like Hivernage, Gueliz, and Agdal.
3. Ideal Locations for Studio Investments
The best neighborhoods for investing in new studios in Marrakech are those with easy access to public transport, universities, business centers, and tourist attractions. Look for areas with:
- Strong rental demand
- Planned urban development
- Proximity to major roads and services
Studios in locations like Route de Casablanca, Gueliz, or Hivernage often combine affordability and investment potential.
4. Choosing the Right Project
With many real estate projects in Marrakech offering studios, it's crucial to evaluate the project based on:
- Quality of construction and layout
- Residence amenities (elevator, parking, security)
- Delivery timelines and guarantees
Focus on projects promoted by trusted and transparent real estate developers. Buying from a reputable promoter ensures better service, stronger resale value, and timely delivery, especially in VEFA (off-plan) purchases.
5. Studio for Living or Investing?
A studio in Marrakech can serve different purposes:
- Primary residence: For singles, students, or young professionals.
- Holiday home: Easily lock and leave, low maintenance.
- Rental property: High occupancy rates, especially with platforms like Airbnb.
New studios in Marrakech offer great return on investment, particularly in buildings with shared amenities, energy-efficient construction, and modern design.
6. Important Legal and Financial Considerations
Before buying, make sure to:
- Compare total costs (notary fees, taxes, and possible renovations)
- Understand the contract terms, especially in off-plan purchases
- Check for building permits and insurance coverage
VEFA studios often come with payment plans, making it easier to manage finances over the construction period. You should also consider long-term appreciation based on the location and developer's reputation.
Conclusion
In today's competitive market, buying a studio in Marrakech is one of the smartest and most flexible ways to enter the new real estate market in Marrakech. Whether for personal use or as an investment, studios offer an excellent balance of affordability, practicality, and profitability.
Explore the latest projects and compare options from top-rated developers in Marrakech to find the studio that fits your goals. With the right project and location, your studio can become a powerful asset in the heart of Morocco's most dynamic city.